SYSTEM ARCHITECTURE
Lead generation system that scrapes public sources, enriches data, deduplicates, and pushes qualified leads into GoHighLevel for outreach.
The team was buying lead lists that arrived stale, duplicated against existing contacts, and contained heavy bounces. The sales team was wasting calls on bad data.
The marketing budget for lead lists was eating $4,500/month with declining returns.
The founder wanted an in-house pipeline that scraped fresh leads from public sources, enriched them with verified email and LinkedIn data, deduplicated against the existing CRM, and pushed only qualified leads into GHL outreach.
Targeting public job boards, company directory sites, trade association member lists.
Hunter.io + LinkedIn lookups with confidence scoring on each match.
Logic against existing GHL contacts (email + company name).
Daily pipeline processing ~400 new leads per day.
Only leads above a configurable confidence threshold reach GHL.
CSV and Google Sheets exports for review before outreach.
Data sources, retention, and opt-out handling.
Supabase
n8n
GoHighLevelMake.comGoogle SheetsHunter.io
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